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Student-inventors learn to market their work

To help Bicol University (BU) student-inventors market their creations, the BU Center for Technology Commercialization and Enterprise Development (BUCTCED) conducted a three-day workshop that trained them to pitch and advertise their creations.

The event dubbed “BU Techno Expo 2017” was held at the Higher Education Regional Research Center Amphitheater on March 14-16. The first and second days were spent teaching the participants the principles of pitching and advertising. The last day was spent for the competition.

Jilyn Astillero and Xyra Morales of the BU College of Industrial Technology won in the pitching category. They created various handicrafts using the snake plant, a plant that thrives even in low light and high humidity. It can also filter air pollutants.

Meanwhile, Lloyd Diomel Vergara and Alvan Mojo of the BU Polangui Campus won in the advertising category. They invented a smart clothesline that responds to changing weather. At the first sign of rain, the device automatically pulls the clothes under an awning so that they will not get wet.

“This activity aims to showcase the intellectual properties and technologies generated by BU students for incubation and possible financing by investors. As our young inventors exhibit their work, they will acquire knowledge on licensing technology transfer, start-ups, and spin-offs,” said BUCTCED Director Christopher O. Pacardo.

The resource persons in the workshop were Prof. Crestia Bañares and Peace Corps volunteer Whitney Campassi.

Potential investors, financers, and adaptors from the Department of Trade and Industry, Department of Science and Technology, Camalig Bank, and PBN Broadcasting Company were present during the competition to evaluate the technologies pitched and advertised by the student-inventors.

There were 12 entries for the pitching category and 11 for the advertising category. (Rene B. Jelly)

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